Data Strategy · Enterprise Platforms · AI Enablement · Governance

Erin
Blythe.

Leading Data, AI, and Digital Transformation Across Marketing and Supply Chain Functions

Erin Blythe
Snowflake · Databricks · Azure · Salesforce · Power BI · Tableau · Consumer Data · Supply Chain Analytics · Machine Learning · Data Governance · Revenue Growth Management · Enterprise Platforms · Pricing Analytics · SOX Compliance · Data Products · Self-Service Analytics · Snowflake · Databricks · Azure · Salesforce · Power BI · Tableau · Consumer Data · Supply Chain Analytics · Machine Learning · Data Governance · Revenue Growth Management · Enterprise Platforms · Pricing Analytics · SOX Compliance · Data Products · Self-Service Analytics ·
2023 – PresentNew York, NY

PepsiCo

Sr. Principal Product Lead, Data & AI Platform

Led product strategy and platform delivery for PepsiCo's global multi-tenant consumer data platform designed to centralize consumer data and enable advanced analytics, personalized consumer marketing, and agentic AI.

PepsiCo x Salesforce digital transformation Digital Transformation

Global Consumer Data Platform Lead

Led strategic data platform investments, unlocking AI and agentic solutions.

PepsiCo Loyalty App Product Launch

PepsiCo Loyalty App

PepsiCo's first mobile app driving retailer traffic through personalized offers.

Personalized Experiences Product Launch

Personalization at Scale

Delivered personalization capabilities across digital and retail channels.

Press Coverage


15
Global markets integrated with Salesforce Data 360
$50MM
Managed multi-year capex investment
40+
Person cross-functional team spanning product, engineering & governance
2 yrs
From Strategy to Launch in 24 Months

Role Highlights

2015 – 2023New York, NY

Williams-Sonoma

Sr. Product Manager, Data & Analytics Platform

Led product strategy and development for a company-wide, multi-brand data and analytics platform supporting merchandising, supply chain, and financial analytics across the enterprise. Implemented a modern data stack, designed self-service capabilities, and built the product team delivering it.

Multi-Brand Data & Analytics Platform Enterprise Platform
Modern Data Stack

Modern Data Stack

Snowflake · Databricks · Power BI

Implemented a modern cloud data stack to support scalable data ingestion, transformation, and analytics workflows across the enterprise.

Supply Chain ML

Machine Learning

Predictive Models

Enabled Machine Learning models that improved supply chain decision-making and increased on-time delivery performance for furniture fulfillment.

Self-Service Analytics

Self-Service Analytics

Governed Self-Service Analytics

Designed self-service data capabilities that reduced time spent searching for data and accelerated analytics development across multiple business functions.

Inventory Management

Earlier Role · Williams-Sonoma

Inventory Management – Furniture & Textiles

Managed forecasting and inventory planning for a $350M furniture category. Partnered with merchandising and sourcing to launch direct-ship and made-to-order business models reducing inventory risk.

Product Development

Earlier Role · Williams-Sonoma

Product Development – Furniture & Upholstery

Led product development initiatives working with global suppliers to reduce production costs and improve product margins across the furniture and upholstery categories.

Role Highlights

Education

Academic Background.

University of Wisconsin-Milwaukee

2005 – 2009 · Milwaukee, WI

University of Wisconsin-Milwaukee

BS, International Economics

Studied international economics with an emphasis on global markets, statistical analysis, and business strategy—developing the analytical foundation that later supported leadership roles in supply chain, data, analytics, and digital transformation.

Fun Facts

Beyond the Resume.

Mom Era

Mom Era

Proud Mom to Elton and Wife to Mark

Avid Golfer

Avid Golfer

Varsity golf, won Wisconsin State Team Championship, 2004

Amateur Vintner

Amateur Vintner

We have a small family vineyard in CT where we grow and make wine

Get in Touch

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